Manchester City FC gains further benefits as a result of smartcard project
Manchester City Football Club is boosting its retail sales using customer relationship management software (CRM) built on smartcard technology. In the summer of 2003, the club was one of the ...
To continue reading this article...
Join Computing
- Unlimited access to real-time news, analysis and opinion from the technology industry
- Receive important and breaking news in our daily newsletter
- Be the first to hear about our events and awards programmes
- Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
- Access to the Computing Delta hub providing market intelligence and research
- Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders