How do you market your business to CIOs and other IT leaders in an age of perpetual digital disruption? With prospective customers drowning in messages, how do you cut through the noise?
Computing's new hub is designed to challenge conventional thinking and help give marketers the edge. We start with five sessions from the brand's successful recent Tech Marketing & Innovation Forum, staged in London on 14 June 2019, in which experts and entrepreneurs share their experiences and dispense advice on what works for them today.
Simone Broadhurst, awards guru and Events MD of Computing’s publisher Incisive Media, gives her view on what the future holds for awards programmes post-pandemic, including the 'Oscars of IT', the UK IT Industry Awards
Lindsay Willott, founder of Customer Thermometer on how she has built a repeatable, scalable lead-generation model without spending a penny on marketing