'Disrupt or die': Why customer experience is the new battleground at Macquarie Bank

John Leonard
clock
 Luis Uguina
Image:

Luis Uguina

The bank is rolling out mobile apps and chatbots to keep customers engaged, explains CDO Luis Uguina

"You either disrupt or you'll be disrupted," said Luis Uguina, CDO of Australia's Macquarie Bank. "This goes for every sector." As an example he mentioned the retail sector which has been turned up...

To continue reading this article...

Join Computing

  • Unlimited access to real-time news, analysis and opinion from the technology industry
  • Receive important and breaking news in our daily newsletter
  • Be the first to hear about our events and awards programmes
  • Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
  • Access to the Computing Delta hub providing market intelligence and research
  • Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders

Join now

 

Already a Computing member?

Login

More on Communications

Modern tools are essential for providing the best experience to employees and customers

Register now: Zoom discusses communication in remote working

Equipping your hybrid workforce with modern collaboration and communication tools is crucial for keeping employees connected and engaged.

Tom Allen
clock 14 June 2022 • 1 min read
Partner Insight: Exclusive interview: Proofpoint's Michael McGrath on compliance in the age of modern digital communication

Partner Insight: Exclusive interview: Proofpoint's Michael McGrath on compliance in the age of modern digital communication

Proofpoint
clock 23 May 2022 • 5 min read
Zoom versus Google versus Slack: Who has the edge in UCC?

Zoom versus Google versus Slack: Who has the edge in UCC?

Computing Delta surveyed more than 180 end users of different UCC tools. In this article we compare answers to find the winner from some of the major players: Zoom vs Google vs Slack

Penny French
clock 28 September 2021 • 13 min read