RSA plans ID management push for 2006

The firm plans to work with a range of partners to make its single sign-on technology easier to adopt

Identity and access management specialist RSA Security has outlined its market strategy for the coming year, with plans to target the enterprise, SMB and consumer markets.

The firm's recently appointed international head of sales, Richard Turner, told IT Week that RSA is committed to working with application and platform providers to build in native support for its authentication products.

"[There is also] brand new single sign-on technology addressing the challenges posed by the proliferation of passwords [enterprise users] have," he explained. "We have about 18,000 enterprise customers globally and we want to expand our presence in those accounts."

Turner added that the recent acquisition of Cyota will enable a move into the consumer security space, with a solution designed to protect user identities and remote transactions.

"We are poised to dominate this [area] with Cyota's layered authentication offering, which allows us to use similar methods to credit card companies [for authenticating users]," he said.

Meanwhile the company has launched new lifecycle management software for its encryption keys. RSA Key Manager will help firms centrally manage the large numbers of keys generated by their business and enable compliance with the guidelines of the Payment Card Industry (PCI) Data Security Standard, RSA said.