21 August 2019
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Louise McCormack is in charge of rolling out sales and service bots at AA Ireland
Bots are a win-win-win for customers, sales and staff, insists customer lifecycle manager Louise McCormack
AA Ireland's first venture into chatbots was an unusual one, says customer lifecycle manager, Louise McCormack. "Most bots are customer service-focused, they're not really sales-focused in general,"...
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