Will 'zero UI' and AI powered digital assistants destroy the app economy?

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Will 'zero UI' and AI powered digital assistants destroy the app economy?

Gareth Stokes, IPT partner at DLA Piper, argues that the rise of AI digital assistants will put even more power in the hands of platform providers

A truly effective digital strategy requires an end-to-end reassessment of the customer journey. For many, the app is often the most obvious external symbol that the organisation has 'gone digital',...

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