How can firms balance the conflicting demands of respecting privacy and studying customer behaviour to develop better products?
Data privacy is always grabbing the headlines these days, thanks to the sterling work of the government's information commissioner. As consumers, it is fair to say that we now all have a much keene...
To continue reading this article...
Join Computing
- Unlimited access to real-time news, analysis and opinion from the technology industry
- Receive important and breaking news in our daily newsletter
- Be the first to hear about our events and awards programmes
- Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
- Access to the Computing Delta hub providing market intelligence and research
- Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders