'Effectively leveraging customer identity data is integral to our strategy,' says Tom Halls, head of digital at Formula E
Chris Ashworth tells Computing how big data, analytics, mobile, cloud and Tibco business intelligence are helping to futureproof the casino group
'If we're going to do things with mobile analytics, it's something we're going to have to tell our customers upfront and ask them if they want that,' Chris Ashworth tells Computing
Allows all aspects of sales of home furnishings and fitted kitchens to be tracked and managed in one place
Iron Mountain's Christian Toon explains how marketing teams are grappling with big data
Computing explains the 'Choose your own Adventure' thread in the latest magazine issue, and asks; 'what have you learned?'
Twitter sells daily tweets to Salesforce to dissect for social media analysis