Retailer tells Computing that its own staff analyse Twitter and Facebook comments
UK retailer Debenhams has attempted to clarify suggestions that it is unconvinced by social media analytics by suggesting that social media analysis is helpful, but not when it is computer generate...
To continue reading this article...
Join Computing
- Unlimited access to real-time news, analysis and opinion from the technology industry
- Receive important and breaking news in our daily newsletter
- Be the first to hear about our events and awards programmes
- Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
- Access to the Computing Delta hub providing market intelligence and research
- Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders