Volkswagen plans improved customer engagement with social media

Dawinderpal Sahota
clock

CIO Nick Gaines tells Computing about the focus on small but strategic projects and impact this will have on his department

Car maker Volkswagen is to place more emphasis on engaging with customers and partners via social media. The company's UK CIO Nick Gaines exclusively told Computing that his most pressing challe...

To continue reading this article...

Join Computing

  • Unlimited access to real-time news, analysis and opinion from the technology industry
  • Receive important and breaking news in our daily newsletter
  • Be the first to hear about our events and awards programmes
  • Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
  • Access to the Computing Delta hub providing market intelligence and research
  • Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders

Join now

 

Already a Computing member?

Login

You may also like
NCSC founder: 'There's always going to be an arms race, but I remain an optimist'

Leadership

An interview with former GCHQ chief Robert Hannigan

clock 02 May 2024 • 6 min read
How Victoria's Secret is using AI to transform online shopping

Ecommerce

From retail to e-tail

clock 08 April 2024 • 2 min read
Bank of America admits data breach after supply chain hack

Security

Customer info exposed

clock 13 February 2024 • 2 min read

Sign up to our newsletter

The best news, stories, features and photos from the day in one perfectly formed email.

More on Strategy

All change? The CIO challenge in the next five years

All change? The CIO challenge in the next five years

The new CIO is one who shapes strategy, rather than having it forced upon them

Ankur Anand
clock 30 April 2024 • 5 min read
How to manage a business during hyper growth

How to manage a business during hyper growth

IT leadership helped double production and sales

Samara Lynn
clock 29 April 2024 • 2 min read
Asian Tech Roundup: Australia's and India's encryption backdoor plans

Asian Tech Roundup: Australia's and India's encryption backdoor plans

Plus, China and Japan in race to put humans on the moon again

clock 19 April 2024 • 4 min read