Google plans to integrate ads into its AI-powered Search Generative Experience

Also eyes subscription models for AI

clock • 2 min read
Google plans to integrate ads into its AI-powered Search Generative Experience
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Google plans to integrate ads into its AI-powered Search Generative Experience

In its recent earnings call, tech giant Google unveiled its ambitious plan to monetise its AI-powered Search Generative Experience (SGE) by integrating ads into the platform.

The move comes as part of Google's broader strategy to boost its revenue from various sources, with the SGE at the forefront of its focus. The company says this will enhance the user experience ...

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