Big data is no use if all it does is sit on a database, argues Paul Alexander
I've been reflecting recently on how language conditions our lives both in and out of the office. How often are we led to believe, for example, that ‘big is beautiful'? That perception informs o...
To continue reading this article...
Join Computing
- Unlimited access to real-time news, analysis and opinion from the technology industry
- Receive important and breaking news in our daily newsletter
- Be the first to hear about our events and awards programmes
- Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
- Access to the Computing Delta hub providing market intelligence and research
- Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders
![How do you solve a problem like [REDACTED]?](https://image.chitra.live/api/v1/wps/02b9978/3977483d-5ba9-4e0f-bea2-bd41433b13a1/5/iStock-Redacted-data-323x202.jpg)
