Lenovo goes all Star Wars at IFA 2017

Tom Allen
clock
Lenovo goes all Star Wars at IFA 2017

Use the Force…of fandom

The bright orange banners outside Lenovo's main IFA event promised 'Different is better' - but the company's announcements were (mostly) more of the same. Lenovo's ‘different', said CMO David Ro...

To continue reading this article...

Join Computing

  • Unlimited access to real-time news, analysis and opinion from the technology industry
  • Receive important and breaking news in our daily newsletter
  • Be the first to hear about our events and awards programmes
  • Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
  • Access to the Computing Delta hub providing market intelligence and research
  • Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders

Join now

 

Already a Computing member?

Login

More on Software

ERP and the slow road to the cloud

ERP and the slow road to the cloud

Unit4, like all ERP vendors, would love its customers to move to the cloud, but what can it offer to tempt them to make the switch?

John Leonard
clock 22 June 2022 • 8 min read
Microsoft resolves service outage affecting Teams and Exchange Online

Microsoft resolves service outage affecting Teams and Exchange Online

Several Microsoft 365 services were down for hours

clock 22 June 2022 • 3 min read
Planning for success: how modern technologies can help organisations manage resources and remain resilient

Planning for success: how modern technologies can help organisations manage resources and remain resilient

With fewer employees expected to do the same amount of work, it's critical to work smarter, not harder

Andrew Filev
clock 15 June 2022 • 4 min read