Nokia 3310 will be out on 24 May and cost £50

Back to the future with a mobile - not a smartphone - inspired by Nokia's glory days

The backward-looking Nokia 3310 will be out on 24 May and will cost £50.

Produced by HMD Global, the company that continuity-Nokia has outsourced mobile and smartphone design and production to, the device will be available from both Carphone Warehouse and Vodafone.

Surprisingly, for a cheap, stripped down mobile phone, the Nokia 3310 has generated a lot of pre-launch interest.

Retailer Carphone Warehouse recently revealed that the reworked Nokia 3310 has seen "ten times more pre-registration interest than any other flagship devices out of MWC in the retailer's history".

What's more, while online electronics retailer Clove has cheekily started taking pre-orders for the handset at £59.99, HMD has said it'll be available for £49.99.

HMD Global unveiled the new Nokia 3310 to much unnecessary fanfare at this year's Mobile World Congress.

And, while it doesn't look identical to the popular handset of old on which it is based, the company is promising 22-hours of talk time (and up to a month on standby), the game Snake and, the Nokia ringtone that everyone of a certain age will be familiar with.

The new Nokia 3310 is running the firm's Series 30+ software, and sports a colour 2.4in QVGA display, a 2MP camera and has been given a modern upgrade with a built-in microSD slot and microUSB charging port. There's no WiFi and no GPS, but it does support 2.5G connectivity.

It will be available to pick up in glossy yellow and red colors, and matte grey and dark blue models.

A special edition Vladimir Putin model is also available in Russia for the bargain price of £1,300, if that's more your kind of thing.

Related: Nokia 3310 (2017) hands-on review

Computing's IT Leaders Forum 2017 is coming on 24 May 2017. The theme this year is "Going Digital: Why your most difficult customer is your best friend".

Attendance is free, but strictly limited to IT Leaders. To find out more and to apply for your place, check out the IT Leaders Forum website.