BlackBerry executive exodus continues with three more departures

VPs of global sales, strategic alliances and global public policy all off

BlackBerry is losing three more executives as new CEO John Chen continues to cut costs and reshape the company.

Executive vice president of global sales, Rick Costanzo; vice president of strategic alliances, Chris Wormald; and, director of global public policy, Mark Cameron have all been persuaded to leave.

BlackBerry is expected to announce a big operating loss when it reveals its latest financial results on Friday, with revenue expected to weigh in at only $1.6bn, compared with $2.73 during the same period in 2012.

However, due to sharp cost-cutting throughout 2012, losses are expected to be 'only' $235m.

Since CEO Thorsten Heins was replaced by former Sybase CEO Chen in November, the company has taken down the 'for sale' sign and instead has sought to restyle itself as an enterprise mobile infrastructure and security company

The emphasis of the company under Chen will on BlackBerry Enterprise Server 10's (BES 10) use case to support Apple iOS and Android phone platforms, as well as native BlackBerry 10 devices. Support for Windows Phone, though, is conspicuous by its absence.

Chen is expected to provide more details about his strategic plans for the company on Friday, but in terms of the firm's ailing handset business, the $934m inventory charge the company took against excess inventory of its Z10 device in September may indicate a possible winding down of its efforts in the wider smartphone hardware market.

On the flipside, BlackBerry still has around 30 million enterprise customers across the globe, in both the public and private sectors.

If it can successfully push BES 10 as an enterprise platform in the face of the growing competency of other mobile device management platforms, such as Good Technology and Mobile Iron, this could be BlackBerry's most sensible path out of the red.