Security chief told delegates at RSA conference to use marketing techniques to engage the enterprise with security, and increase funding and headcount
Marketing techniques can be used to encourage employees to adopt responsibility for their security, and to acquire additional funding and headcount from the board, according to a security chief who was...
To continue reading this article...
Join Computing
- Unlimited access to real-time news, analysis and opinion from the technology industry
- Receive important and breaking news in our daily newsletter
- Be the first to hear about our events and awards programmes
- Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
- Access to the Computing Delta hub providing market intelligence and research
- Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders
