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  • Tablets

Marketing iPad apps set to see big increase

Gartner argues that CMOs are the most likely senior staff to use the iPad

  • Derek du Preez
  • @Computing_news
  • 23 June 2011
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Half of all marketing technology suppliers will develop applications specifically for Apple's iPad by 2016, according to analyst firm Gartner. This indicates that chief marketing officers (CMOs) will be...

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