Global software spending to increase slightly in 2010
Gartner survey points to software budgets increase of 1.5 per cent in 2010, but still negative in North America
Global software budgets positive in 2010
Global software spending will increase slightly next year, according to research by analyst Gartner.
But the worldwide growth of 1.5 per cent is being driven mainly by buyers in Asia Pacific and Latin America, where predicted increases in spending on software are 4.3 and 2.5 per cent respectively.
North American software spend is predicted to decrease by 2.1 per cent, while in Europe a small increase of 0.45 per cent is forecast.
Software vendors should not use the current economic conditions as an excuse to scale back on their service offerings, said Gartner managing vice president Joanne Correia.
"A market downturn is a disrupter that creates great marketing and sales opportunities for organisations prepared to take advantage of the right products, marketing programs and funding," she said.
"Vendors need to be able to differentiate with key integration technologies, vertical-market and line-of-business solutions, and diversified customer bases. "
Gartner said that infrastructure spending – telecoms, networks, PCs and so on – accounts for 37 per cent of the IT budget.
"Savings in the infrastructure area are being used to fund 'frontier applications' that drive innovation and provide competitive edge," said Correia.
Frontier applications make major changes in business performance possible, she said.
"Such applications are becoming increasingly essential in today's competitive business environment," said Correia.
Gartner's survey polled 1,000 IT professionals globally between April and May.