Cirque du Soleil signs three-year deal with Orange

Customers will benefit from an improved ticket-buying experience

Cirque du Soleil aims to centralise network operations with single Montreal-based datacentre

Entertainment company Cirque du Soleil has signed a three-year contract extension for its network services partnership with Orange Business Services.

The global infrastructure deal will streamline Cirque du Soleil’s customer-facing applications for ticket sales, improve access to its 25 sites around the world, and aim to reduce its overall mobile communications costs.

Cirque du Soleil’s Improvement, Technologies and Knowledge Management vice president Bernard Hébert said: “Network convergence is the engine driving our planned expansion into new territories with new performances over the next several years.”

Cirque du Soleil plans to centralise its global corporate applications through a single datacentre in Montreal.

Orange’s Network Boost technology will be used to optimise and accelerate Cirque du Soleil’s customer-facing network applications, making it easier for customers to book tickets and buy concessions.

Cirque du Soleil executives will also use Orange’s Business Everywhere service to access applications worldwide using smartphones.

By carrying Cirque du Soleil’s international mobile calls over its voice network, Orange says it can achieve an overall 30 per cent saving and up to 60 to 70 per cent savings in certain cities in long-distance mobile charges.

Orange is part of France Telecom, and recently got the go-ahead from the EU to merge with Deutsche Telekom’s UK arm, T-Mobile.