Actinic strengthens e-commerce tools

Version 8 of Actinic's desktop range gives firms more sales capabilities

E-commerce systems provider Actinic this week announced the availability of version 8 of its desktop range for small and medium businesses.

In a statement the firm said that version 8’s recoding effectively makes it a brand new product. It added that this is complimented by a revamped product lineup, including a new Web Designer software range for professionals.

New users will benefit from a wysiwyg “design view” that lets them add, move and reformat any design element on the page with a click of the mouse.

For sales promotions the software includes new marketing options, including the ability to promote products using referral techniques such as “Best Sellers”, “Also Bought” and “New Products”.