Innovation is a crucial component of today’s adaptable enterprise. Innovation, along with global integration and a disruptive business model are among the key traits of the enterprise of the future. CEOs include collaboration and the use of Web 2.0 tools at the top of the list of how that innovation will take place.
To be valuable to the people who will be using them, an organisation’s Web 2.0 tools need to work in ways that users already work, in situations users are likely to find themselves. Role-based tools can break down traditional organisation barriers of department, geography and procedure to allow users unfettered access to sources of expertise and information that would otherwise not be discovered as quickly, if at all.
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