Big data techniques are not only helping companies to better target customers, but also to uncover them from anonymous datasets
The sophistication of information gleaned from "big data" has reached such a level that it is starting to impinge on privacy, warns Menno van Doorn, a director at VINT Research, which is part of th...
To continue reading this article...
Join Computing
- Unlimited access to real-time news, analysis and opinion from the technology industry
- Receive important and breaking news in our daily newsletter
- Be the first to hear about our events and awards programmes
- Join live member only interviews with IT leaders at the ‘IT Lounge’; your chance to ask your burning tech questions and have them answered
- Access to the Computing Delta hub providing market intelligence and research
- Receive our members-only newsletter with exclusive opinion pieces from senior IT Leaders