RAC develops its own CRM project
Company looks to recoup £5m via marketing campaigns.
The RAC will go live at the end of this month with the first phase of a £5m customer relationship management (CRM) initiative. The motoring services company has shunned packaged software suppliers by developing...
Voice and Video
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Virsae finds 99 per cent of calls are passable, but users often misdiagnose problems
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