How Nielsen is evolving into an AI-first business

John Leonard
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 Neilsen: It's about speed, scale and performance
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Neilsen: It's about speed, scale and performance

We have had to embrace three things: cloud, open source and mobile and we use AI where it makes sense, says chief research officer Mainak Mazumdar

Nielsen, the market research and customer information measurement company, is on its way to becoming an AI-first business. So says chief research officer Mainak Mazumdar. But what does that mean in...

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