Genders still divided in use of the Internet

Despite the growing number of websites targeted at women, there is still a distinct gender gap in the use of Internet technologies and online services from the workplace.

Written by Claire Woffenden

Despite the growing number of websites targeted at women, there is still a distinct gender gap in the use of Internet technologies and online services from the workplace.

Women are often reluctant to make use of newer Internet technologies and only 35 per cent of women visit industry news and information sites, claimed the quarterly Durlacher report into the Internet, released today.

The survey, conducted among 650 UK employees, found that although women make up 35 per cent of the overall Internet population, they tend to be less integrated into online information services and have different requirements to men if they are going to make more effective use of the Internet.

According to Durlacher, women tend to occupy more internally facing roles that are less well served by the Internet. Information sites tend to be largely geared towards content for male interests and job functions.

Sarah Skinner, European Internet analyst at Durlacher, said: "The types of jobs that women dominate, such as HR or personnel, are not well served by corporate portals. More integration, services and content on the Web will increase productivity."

"Women tend to have a more collaborative approach to problem solving and communication. The Internet has a huge, but currently utilised, potential to service this type of communication," she added.

The report also shows that 40 per cent of employees said training would make their Internet use more effective, rising to 50 per cent of women respondents. Durlacher predicts these findings will offer a huge opportunity for existing training companies as well as new online training tools.

Faster access and better search navigation tools were also cited as key areas that needed improving to make the Internet easier to use at work.

Durlacher has some encouraging news for employers, however. According to its research, employees say they only send and receive an average total of six personal emails per day, and spend a total of 20 minutes per day on personal surfing and email.

Tags:

reader comments

related articles

Internet divorce is cheap if not cheerful

Do it yourself (DIY) quickie divorces over the Internet are now undertaken by six per cent of all unhappy couples in England and Wales and the figure is still rising. 10 Nov 1999

 

Internet rapidly becoming part of daily routine

More than a quarter of British adults now use the Internet on a regular basis, with almost half this number logging on every day, new research has found. 27 Oct 1999

O2 retains broadband satisfaction crown

ISP wins all six customer satisfaction categories in Broadband Choices survey 30 Apr 2009

New standards to address IT gender imbalance

UK skills groups combine forces to drive change 23 Mar 2009

CEOs of tomorrow demand green and ethical employers

MBA graduates in the US claim they are willing to sacrifice higher salaries to work for ethical firms 21 Jul 2008

related whitepapers

today's top stories

CIO priorities for the next six months: the Gartner view

Gartner research director Dave Aron outlines the three key priorities for IT leaders during the second half of 2009 13 Jul 2009

The wishful CIO – the further adventures of Bob

Like a phoenix, Bob has risen from the ashes of his once fast-tracked career . He is pursuing a green agenda as... 10 Jul 2009

Infallabile opposition to outsourcing

The Holy Father, Pope Benedict, has warned of the dangers of outsourcing. Yes, you’d better believe it. The Vatican is now stepping... 10 Jul 2009

Google Chrome OS - We didn't see that coming did we?

Reading through the various news and blog sites on the internet it seems the wheels of the rumour mill are turning apace... 10 Jul 2009

Strength through unity

The friction that has traditionally characterised relations between finance and IT has no place in today’s business landscape 08 Jul 2009

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

More available - click 'submit' to view

Existing User

Newsletter user login:

Advertisement

Jobs

Related jobs

Job of the week

Job alerts

Sign up here

Find your next job

IT Salary Checker

Check salary here

Advertisement

White papers

Search white papers

Top categories

VPN, Extranet and Intranet Solutions

WAN/ LAN Solutions

Network Security

Interoperability-Connectivity

Grid/ Utility Computing

Latest poll

Will Google Chrome OS be a genuine alternative to Windows?

Will Google Chrome OS be a genuine alternative to Windows?

Tell us your views on the new operating system rivalry

View poll results

Latest audio and video articles

network cablesVideo

How to maximise the value of your IT networking investment

A panel of experts discuss networking strategies that deliver real value to business 03 Jul 2009

green footprintsVideo

How to manage enterprise energy use - and the role IT can play

A panel of experts explore how firms can get to grips with their carbon footprint and make smarter use of energy 01 Jul 2009

Latest in-depth articles

Google ChromeAnalysis

Lack of enterprise appeal takes shine off Chrome OS

Enterprise buyers unlikely to ditch Windows for Chrome OS in the near term, say experts 09 Jul 2009

Satyam CEO CP GurnaniNews

How Satyam cleaned up its act

Chief executive CP Gurnani tells Angelica Mari why Tech Mahindra opted to keep the Satyam brand after it bought the scandal-hit services firm, and explains what the deal means for existing and prospective customers 09 Jul 2009

Advertisement

Primary Navigation