Facebook and Instagram users will now be asked to opt in to personalised advertising
Legal challenges await the DPF and businesses should keep their options open
The new EU-US Data Privacy Framework looks a lot like the old Privacy Shield, says privacy advocate Max Schrems
Meta fined $400m by European regulators and told to stop serving ads based on personal data until it's properly compliant with GDPR's consent requirements, including opt-in
There is no sign that the US mass monitoring will alter in practice
The firm claims changing laws and regulations are impacting critical operations
Regulators issued more than €1 billion in fines, but legal experts say Schrems II is the real thorn for EU data transfers
Regulator finds Google's protections inadequate in case that could spell trouble for other US tech firms
European regulator seeks to close data protection loopholes