Pret A Manger has noticed an increase in customer spending since offering free Wi-Fi
Pret A Manger offers free Wi-Fi
15 Dec 2008, Angelica Mari, Computing
http://www.computing.co.uk/ctg/news/1839867/pret-a-manger-offers-free-wi-fi
Pret A Manger will roll-out a wireless internet service across its entire store network in a bid to increase product sales.
Wireless internet access available to customers using Wi-Fi enabled devices has already been implemented in 60 of Pret's 160 branches. The roll-out follows a trial in April which demonstrated that customers remained in-store for longer and spent more on food and drinks.
It is expected that the service, implemented by supplier The Cloud, will be made available in all stores during December.
"Everything we do at Pret is about delighting our customers. By offering Wi-Fi free we are giving our customers that little bit extra," said Simon Kerry, head of IT at Pret A Manger.
"The benefit is that our customers are happier and that they stay with us for longer."
Reader comments
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Three Cheers for Pret
I actively avoid Starbucks because of their crazy wifi prices. I hate McDonald's even though they also have free connectivity, but now Pret is offering free wifi I will be eating more of their sandwiches for lunch...
Posted by: Mark Kobayashi-Hillary 18 Dec 2008
Hotels With Free Wifi in London
It is good news to see yet more large chains offering free wifi internet access to guests. Here is a list of Hotels in London that also offer free wifi internet access to guests and some offer wifi access in public areas:
Free Wifi Hotels In London
* Bayswater
o Cleveland Free Wifi Hotel Kensington Gardens
* Bloomsbury and Soho
o One Aldwych Free Wifi Hotel Aldwych London
o Radisson Edwardian Hampshire Free Wifi Hotel Leicester Square London
* Canary Wharf and Docklands
o Radisson Edwardian Free Wifi Hotel New Providence Wharf London
* Chelsea and Knightsbridge
o The Lanesborough free wifi hotel Hyde Park Corner London
* Gatwick Airport
o South Lodge free wifi hotel Lower Beeding London
* Hammersmith and Fulham
o Golden Strand free wifi hotel Hammersmith London
* Hampstead and Camden Town
o Radisson Edwardian Grafton free wifi hotel Regent?s Park London
* Heathrow Airport
o Radisson Edwardian free wifi hotel Heathrow London
* Maida Vale and St. John's Wood
o SO Quartier - Apartments free wifi hotel St. John's Wood London
* Mayfair and Marylebone
o N.10 free wifi hotel Marylebone London
o The May Fair free wifi hotel Piccadilly London
* Notting Hill
o Best Western Phoenix free wifi hotel Kensington Gardens Square
* Southwark and Waterloo
o Park Plaza Riverbank free wifi hotel South Bank London
* St. Pancreas and Islington
o Ambassadors Bloomsbury free wifi hotel King's Cross Station London
* The City of London
o Andaz Free Wifi Hotel Liverpool Street City of London
o Club Quarters St. Pauls Free Wifi Hotel City of London
o The Hoxton Free Wifi Hotel Old Street the City of London
* Victoria and Westminster
o Hesperia free wifi hotel Victoria London
o The Stafford free wifi hotel St James's Place London
Regards
List supplied by http://www.freewifihotels.co.uk
Posted by: wifiuser 04 Aug 2009