Apple iPhone rouses the crowds at MacWorld

Firm plans to 're-invent the phone'

Written by Cliff Joseph

Apple still managed to surprise people at this week’s MacWorld Expo, despite many anticipating the announcement of the iPhone.

The company was also expected to launch a new version of the iPod, with a larger screen – and possibly even an innovative control system based on a touch-screen display.

However, crowds at the San Francisco event saw a combination of two devices in a single product, with some additional internet communications features thrown in.

Speaking about the iPhone, Apple’s CEO, Steve Jobs said: “We want to re-invent the phone. And, boy, have we patented it."

In place of the multi-button interface of most mobile phones, the iPhone will allow users to access most of its features by pressing the 3.5in touch-sensitive screen. A row of icons at the bottom of the screen can be used to switch between music, phone, web browsing or email functions.

The control system - called Multitouch - is intelligent enough to ignore accidental taps on the screen, and the unit has built-in sensors that detect when the iPhone is being raised towards the user’s face to make a call. It will then temporarily deactivate the screen controls so the user does not accidentally press any buttons when pressing the phone to their ear.

Other features include a 2-megapixel camera, and a version of Apple’s Safari web browser designed specifically for the iPhone’s 3.5 inch display.

The iPhone will be available in the US in June and will cost $499 with a two-year contract for a model with 4GB of memory, or $599 with 8Gb. However, the iPhone will not be available in Europe until the end of 2007, and no information is currently available about UK pricing or networks.

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