SAP Sapphire: Unilever 'strives for UI as good as Apple', says global CIO

Sooraj Shah
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Willem Eelman had urged SAP to improve the UI of its core products so that Unilever could expand adoption of its apps and drive value

Consumer goods firm Unilever strives to match iPhone-maker Apple in the way it produces applications for its employees and its third-party distributors, according to its global CIO, Willem Eelman. ...

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