‘Overtly sexual’ apps pulled from App Store

22 Feb 2010

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Apple is ditching naughty mobile apps

Thousands of applications have been removed from Apple’s App Store following claims that the content was unsuitable for distribution.

More than 5,000 apps have been ditched, including some deemed to contain “overtly sexual” material.

Further reading

This includes Wobble iBoobs, an application where users could mark breasts within an image of their choice, shake their phone and watch them wobble.

Other apps that could easily fit into Apple’s criteria of inadequacy – such as the official Playboy app, featuring scantily dressed women – remain on sale.

An Apple spokesperson was quoted by TechCrunch as saying: “Whenever we receive customer complaints about objectionable content, we review them.

“If we find apps that contain inappropriate material, we remove them from the App Store and request the developer to make any necessary changes to their apps in order to be distributed by Apple.”

It is believed that the mass clean-up was prompted by the upcoming launch of its family and school-friendly iPad tablet.

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