01 Jun 2012
Let’s be honest, it’s never the top-tier institutions that come up with such academic innovations as “surf science and technology” (Plymouth University) or “pop-music performance” (University of East London).
Now, London Metropolitan University has come up with a degree in social media – yes, a course even more useless than art history or sociology.
Starting this September, the course “combines practical social media development and management skills underpinned by theoretical engagement with participatory digital culture, viral marketing, and online community development”.
Oddly, you can’t apply for the course via the University’s Facebook page, but it does offer “improved career opportunities” in a number of areas, according to the university, no doubt enabling graduates to tweet, “Do you want fries with that?”, instead of merely asking.