Piggy bank
Software firms expect to keep making a profit

Software firms not worried by economy

Survey shows software company executives believe next year will still be profitable

Written by Rosalie Marshall

Talk of recession is not worrying software vendors, according to research from recruitment consultancy Harvey Nash.

A survey of 300 senior executives from leading software firms showed 59 per cent believe their company will be profitable in the coming year.

Furthermore, 63 per cent said the enterprise software market will perform better than last year as organisations try to boost their performance and increase efficiencies because of rising economic pressure. And half of the survey respondents were confident their company will make an acquisition in the next year.

“Organisations that are able to build on this changing landscape and take advantage of the trends in the market while maintaining an innovative approach will be those that are best equipped to ride out the current crisis and attract and retain both clients and staff alike,” said Nick Marsh, Harvey Nash global managing director.

The biggest challenges facing the market were identified as: Growing sales revenue; delivering return on investment; and attracting talent.

The difficulty that businesses experience attracting and keeping talent was shown by the intention of more than 60 per cent of those surveyed to change job in the next two years.

  • Have your say
  • Send to a friend
  • Print this
  • Share

reader comments

related articles

India street sceneManagement

Indian IT providers hit by credit crunch

But TCS and Wipro remain confident new opportunities will emerge 22 Oct 2008

 

Cleantech faces up to the credit crunch

The long-term outlook for the cleantech sector may remain upbeat, but as Danny Bradbury discovers, the economic down turn will cause some short-term pain 27 Oct 2008

GE cleantech sales to top $17bn this year

Company claims sales of "Ecomagination" products are soaring, despite slowing economy 27 Oct 2008

Sun warns of falling revenue and rising losses

Review of up to $1.8bn of goodwill may also hit balance sheet 21 Oct 2008

Execs worried about limited funds, ex-employees’ reprisals: info-security survey

Three out of every four senior information technology professionals are most concerned about reprisals from recently departed employees and a lack of security budgets and resources, found the 2009 Global Information Security Survey by Ernst & Young 20 Nov 2009

VARs set to benefit from private equity influx

Investment likely as technology back in vogue for investors 22 Jan 2010

IT spending set to rise as firms pull out of slump

Global study finds IT has grown in importance in organisations 02 Dec 2009

related whitepapers

today's top stories

Police hunt for moles with security software

Lancashire Constabulary to monitor data input of 7,000 staff in bid to prevent intelligence leaks 09 Feb 2010

PaperlinX outsources IT and comms to Bull and BT

Paper company spends €22m on five-year deal for desktop management, helpdesk and datacentre services 05 Feb 2010

Social tools take KM to a new level

Technology expert David Tebbutt explains how – and why – organisations should integrate social networking tools into their knowledge management strategy 02 Feb 2010

EDS court defeat puts vendors on their guard

BSkyB’s victory in a long-running court case against EDS has serious implications for the IT industry 02 Feb 2010

Law firm monitors web traffic violations

Bucks declining global security appliance sales with unified threat management (UTM) platform deployment 01 Feb 2010

Advertisement

Security: The New Face of Intrusion Prevention
An outline of traditional IPS functionality, modern developments and how IPS can be deployed easily.

UK businesses’ attitudes to Cloud Computing revealed

Features results from a survey of over 200 Computing readers.

Advertisement

Keep up to date with the latest products, services and technologies from the world's leading IT companies; ITHound.com brings you over 6,000 white papers, case studies and analyst reports.

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

More available - click 'submit' to view

Existing User

Newsletter user login:

Jobs

Related jobs

Job of the week

Job alerts

Sign up here

Find your next job

IT Salary Checker

Check salary here

Advertisement

Latest poll

Internet Explorer 6

Internet Explorer 6

Following recent concerns about the security of Internet Explorer 6 are you planning to phase it out?

View poll results

Latest audio and video articles

Tony McAlisterVideo

Video Q&A: Tony McAlister, CTO, Betfair - Part one

On changing the skills development strategy at the online gambling firm - part one of a two-part video interview 05 Nov 2009

Video

Nokia shows upcoming handset technologies

Mobile phone features of tomorrow take the stage 21 Oct 2009

Latest in-depth articles

Analysis

Police hunt for moles with security software

Lancashire Constabulary to monitor data input of 7,000 staff in bid to prevent intelligence leaks 09 Feb 2010

Businessman with eye patch, dagger and tie round head, sitting at laptopFeatures

Are you sure you're not a pirate?

It is alarmingly easy for an IT leader to unwittingly exceed the scope of a software licence, and the chances of being caught out have never been greater, as technology lawyers Mark Weston and Paul Gershlick explain 09 Feb 2010

Primary Navigation