Picture of an Oyster card reader
Barclaycard will launch a contactless card combined with Oyster

Slow start for payment cards

Large retailers cautious over contactless cards but banks predict rapid take-up during 2008

Written by Dave Friedlos

One of the UK’s largest banks says the initial rollout of contactless payment cards may fail to attract the predicted number of retailers ahead of its launch this year – but the plan is expected to take off in 2008.

From September, Londoners will be able to pay for low-value items by waving their debit or credit card over a reader at selected shops in Canary Wharf.

The rollout, which follows agreement on a national standard by the banks, aims to attract 2,000 retailers.

But the project is unlikely to attract that many firms in time for the launch, says the Royal Bank of Scotland’s (RBS) head of business development David Rockliffe.

‘I do not think we will have 2,000 retailers signed up by September, though we may reach that number by the end of the year,’ he said.

‘But I can still see the number of merchants offering contactless payments reaching 100,000 by the end of 2008.’

RBS is providing upgraded tills that accept contactless payment free to small retailers that use bank-owned terminals. But larger shops must integrate the new technology with existing terminals and many will not take part in the September launch.

‘It is a more complex task, so many big retailers may wait until the end of the year or early next year to do it,’ said Rockliffe.

Barclaycard, which is developing an integrated card that combines credit, debit and Oyster travel card, is confident that it will attract enough retailers.

‘We are on track to meet the predicted target and we have been talking to some big name retailers,’ said a spokeswoman.

‘An announcement should be made in the next few weeks on which high street names have signed up.’

A spokesman for the British Retail Consortium (BRC) says there has been a mixed reaction from retailers so far.

‘We do not know how widespread take-up will be because there has been a mixed response to the scheme,’ he said.

‘There will be benefits, such as speed of payment and queue reduction, but some retailers are concerned about the potential cost of each transaction.’

reader comments

related articles

Picture of a McDonald's store

McDonald's to test wave and pay system

New infrastrucutre to support contactless payments 14 Jun 2007

 

Banks agree rollout of contactless payments

Londoners to make cashless payments in September 10 May 2007

Barclaycard agrees smartcard deal

Three year deal paves way for contactless payments 21 Dec 2006

Barclays rolls out contactless payment for debit cards

Three million customers to receive cards embedded with the new technology by year end 03 Mar 2009

RBS trials contactless payments in London cabs

The 'touch and go' technology is expected to help drivers meet passenger demands for faster service 09 Jul 2008

Government aims to widen use of smart ticketing

Transport secretary Lord Adonis promises consultation in the summer on possible incentives 25 Jun 2009

related whitepapers

today's top stories

Lack of enterprise appeal takes shine off Chrome OS

Enterprise buyers unlikely to ditch Windows for Chrome OS in the near term, say experts 09 Jul 2009

How Satyam cleaned up its act

Chief executive CP Gurnani tells Angelica Mari why Tech Mahindra opted to keep the Satyam brand after it bought the scandal-hit services firm, and explains what the deal means for existing and prospective customers 09 Jul 2009

Open source bites back

Recession-hit companies are tired of vendors holding a gun to their heads over software licensing, says CEO of Ingres 09 Jul 2009

"We will ensure Britain remains at the forefront of the digital revolution"

As new trials of superfast broadband get under way, minister Pat McFadden explains the government’s digital vision 09 Jul 2009

Put social networks to work on your career

Increasing numbers of IT professionals using sites such as LinkedIn to grow contacts and find jobs 09 Jul 2009

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

More available - click 'submit' to view

Existing User

Newsletter user login:

Advertisement

Jobs

Related jobs

Job of the week

Job alerts

Sign up here

Find your next job

IT Salary Checker

Check salary here

Advertisement

White papers

Search white papers

Top categories

VPN, Extranet and Intranet Solutions

WAN/ LAN Solutions

Network Security

Interoperability-Connectivity

Grid/ Utility Computing

Latest poll

Would you use social networking sites to look for a job?

Would you use social networking sites to look for a job?

Tell us what you think about job hunting through LinkedIn, Facebook, Twitter etc

View poll results

Latest audio and video articles

network cablesVideo

How to maximise the value of your IT networking investment

A panel of experts discuss networking strategies that deliver real value to business 03 Jul 2009

green footprintsVideo

How to manage enterprise energy use - and the role IT can play

A panel of experts explore how firms can get to grips with their carbon footprint and make smarter use of energy 01 Jul 2009

Latest in-depth articles

Google ChromeAnalysis

Lack of enterprise appeal takes shine off Chrome OS

Enterprise buyers unlikely to ditch Windows for Chrome OS in the near term, say experts 09 Jul 2009

Satyam CEO CP GurnaniNews

How Satyam cleaned up its act

Chief executive CP Gurnani tells Angelica Mari why Tech Mahindra opted to keep the Satyam brand after it bought the scandal-hit services firm, and explains what the deal means for existing and prospective customers 09 Jul 2009

Advertisement

Primary Navigation