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Asda tools spot theft trends

Data mining helps retailer spot high risk shops

Written by Dave Friedlos

Asda is using new software tools to analyse crime statistics at more than 300 stores, assess the risk of theft and determine security costs.

The retailer’s head of security Sean Bowen says data mining is being used to study theft at new and existing shops.

‘Asda has expanded and includes superstores, clothing and home living shops, but our risk assessment models had not kept up with the changes,’ he said.

‘The models were complicated, took too long to compile and were not localised. But the difference in cost of providing security equipment at a low- or high-risk shop is significant, as are staffing costs.’

Supplier Cap Index is providing the software, which analyses data such as crime statistics and demographics to create a computer model that graphically represents the risk of loss around the UK.

The output is tracked over time to develop a risk trend analysis, and helps Asda to evaluate security requirements and budgets and to implement strategies and policies to cut theft.

‘The new model is illustrated, easy to understand and explain, up to date, and gives local information,’ said Bowen.

‘High risk does not mean we do not do business, it just means we can develop policies to reduce loss and keep staff safe.’

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