De Montfort University has created an institute to apply collaborative research methods in computer science.
The Leicester-based Institute of Creative Technologies (IOCT) is being supported by Microsoft and will work to bridge the divide between art and science subjects, getting the two to work together.
Research projects to be carried out at the new centre will include the creation of an internet orchestra, the world's first cylindrical projection hologram animation and explorations of artificial intelligence.
IOCT director, Professor Andrew Hugill says the centre will put De Montfort University at the forefront of research and ideas within the creative industries sector.
'The East Midlands region in particular has a reputation for leading in the creative industries and the IOCT embodies the very best in innovative thinking in this sector,' he said.
The centre's official launch is set for the 20th September, where internet guru Howard Rheingold will give a keynote address, talking about the need for revival of open, common resources in places like the internet.
'It is important to understand the interdisciplinary foundations of co-operative behaviour that enable people to act in their self-interest and at the same time create a resource that enriches everyone - such as the World Wide Web, Wikipedia, or open-source software,' he said.
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