Rise of consumer IT

Companies should look to tap into the wealth of knowledge held by consumers and the younger generation

Written by Mark Samuels

Rise of consumer IT

For years, you have been safe in the knowledge that business technology is – for want of a better term – the business. Finance directors, after all, remain prepared to back chief information officer (CIO) purchasing decisions.

According to analyst Gartner, technology spending accounts for between 10 and 15 per cent of overall enterprise expenditure.

You know all your acquired knowledge – years and years of conferences about 802.11b – will help your company spend its 15 per cent wisely. So, you might be sitting back with a certain degree of smug indifference if other employees – particularly young upstarts with iPods and blogs – are questioning the importance of business technology.

After all, what would such kids know? Do they not recognise the significance of local area networks? Well, they most probably do. As this month's cover feature highlights, today's young people grow up with the internet and technology as an intrinsic part of their lives: they instant message, text and chat online.

And such interactivity will create a generation of employees whose way of working is at odds with the traditional workplace, where just an accepted list of business technologies is used.

Feeling under pressure yet? You should be. Gartner says consumerisation – introducing new technologies into consumer markets before industrial markets – will be the most significant trend affecting IT in the next 10 years.

So, does that also mean IT departments should no longer be sending round diktats, telling staff what technology they can and cannot stick in to the assorted orifices of their PC?

Yes and no. First, forward-looking IT directors should be telling the business to capitalise on consumer technology to help breed competitiveness.

Moreover, a CIO can use consumer IT to cut the 15 per cent technology budget with effective use of free technologies, such as networking tool Skype.

But technology leaders must recognise that adopting consumer technology comes at a risk. Researcher Forrester says CIOs attempting to take on consumer IT should keep in mind that up to 90 per cent of computer crimes are inside jobs.

Allowing individuals to attach a USB stick and potentially download priceless company data comes with obvious dangers.

Your job is to manage the risks and benefits associated with consumer technology, setting up policies and processes. The time to act is now – before your competitors do.

  • Have your say
  • Send to a friend
  • Print this
  • Share

Tags:

reader comments

related articles

 

Apple reports record financial quarter

Best numbers ever as Apple storms ahead 26 Jan 2010

Health and Safety Executive outlines solar and marine energy risks

Installation, toxic components and underqualified personnel raise concerns for health and safety watchdog 27 Jul 2009

Channel mulls Riverbed-Expand acquisition rumour

Riverbed is in talks to acquire smaller rival for $30m-$40m, according to Israeli newspaper 17 Nov 2009

related whitepapers

today's top stories

Telepresence: coming to a screen near you?

Telepresence systems enable organisations to hold boardroom-style meetings with far-flung participants without the hassle and expense of arranging travel and accommodation. But while the technology is impressive, it does not come cheap, as Martin Courtney discovered when he sat in on a virtual meeting with executives from Philips 10 Mar 2010

Users give their verdict on Azure

Some of the first wave of UK adopters met in London recently to air their views on Microsoft’s cloud computing platform. Dave Bailey listened in 10 Mar 2010

Protests greet new Digital Economy Bill amendment

ISPs, digital rights groups and Liberal Democrat supporters cry foul 05 Mar 2010

Publishing special - Publishers innovate to survive

1) IT could hold the key to the future of publishing 2) Case Study: The Guardian harnesses social and mobile apps 3) How publishers are reacting to the iPad 02 Mar 2010

IT Leaders' Forum in association with IBM

A unique opportunity to hear from expert speakers and engage in a debate about the future of the CIO job function 29 Jan 2010

Advertisement

Keys to successful Service‐Oriented Architecture implementation

This white paper explores best practices and general design patterns for service oriented architecture (SOA).

The Roadmap to IT Maturity — Matching Strategy to Infrastructure for Business Success

This paper defines a roadmap for matching infrastructure strategy to business success.

Advertisement

Keep up to date with the latest products, services and technologies from the world's leading IT companies; ITHound.com brings you over 6,000 white papers, case studies and analyst reports.

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

More available - click 'submit' to view

Existing User

Newsletter user login:

Jobs

Related jobs

Job of the week

Job alerts

Sign up here

Find your next job

IT Salary Checker

Check salary here

Advertisement

Latest poll

NHS centralised data

NHS centralised data

Do you think the NHS can be trusted to safely look after personal data electronically?

View poll results

Latest audio and video articles

Video

HP unveils S Series notebooks

'Prosumer' line overhauled 01 Mar 2010

Web Seminar Listings

Preparing for enterprise-scale Windows 7 migration

The web seminar on 18 Feb will discuss how Windows 7 migration can increase IT efficiency in large enterprises, freeing up budgetary and personnel resources to focus on business innovation. Our panel of experts will examine the strategies, tools and services IT leaders can use to migrate successfully and reap the rewards of increased efficiency. 19 Feb 2010

Latest in-depth articles

Martin CaveComment

Lessons to be learned from cricket's internet outing

Imagine the scene. It’s the final of one of the most popular sporting events in the Indian subcontinent and millions of people are glued to their laptops and PCs in anticipation of the four runs required off the last ball of the match. Suddenly the connection jitters and 20 seconds later you see the jubilant crowd flooding onto the field of play… 12 Mar 2010

Wayne GibbonsComment

Social networks are key to cracking China

Business social media can unlock the door to the world’s second-largest economy 10 Mar 2010

Primary Navigation